The Official Program of the Denver Gem & Mineral (Spring) Showcase, this 5,000-circulation publication is distributed in two ways: First, to promote the two April shows and vendors to potential new buyers, 2,500 guides are inserted in the local Wall Street Journal and distributed — on the weekend before the shows open — to WSJ subscribers/readers in Denver. Additionally, 2,500 are distributed on racks at the shows — Colorado Mineral & Fossil (Spring) Show and Colorado Independent Warehouse Show.
Ad rates for this guide. Full-page/$1,322 • 1/2-page/$853 • 1/4-page/$533 • 1/8-page/$327. Discounts range from 3% off to 50% off. Contact Xpo Press to see what discounts you qualify for.